Teach the Future

As an established discipline in major universities and businesses around the world, don’t you think it’s time to teach the future in secondary schools and colleges?


How Can You Help?
We need support to make futures studies a reality. Join the community, share your futures experience, support our efforts financially and open discussions on futures thinking whenever you have the chance.

Community Partners – Get Involved
We see an education system that teaches futures thinking to secondary and college students as a routine subject. Our goal is to provide support and resources to at least 1,000 educators actively teaching futures thinking in their classrooms.

Educators – Teach the Future Now
Educators are the critical component of Teach the Future. We need teachers actively teaching the future and sharing their experiences. Our curriculum materials will be maintained under Creative Commons license, and made available for free so that others can actively teach the future in their classes.

Welcome to LaFutura 2015

Future industry
On October 14th 2015, the 6th edition for LaFutura will take place in Vienna, Austria. LaFutura is the annual one-day gathering of futurists, innovators and trendspotters from all over the world to exchange insights with the aim of developing the trend and futures industry. The event will give you a unique opportunity to get a sneak preview of the most popular trend reports of 2016 from the biggest trend agencies all over the world.


A day filled with fascinating speakers and corporate experts from the trend and innovation industries, each sharing their insights and experiences. This collaboration opens up the topic and aims to recognise and interpret the big shift from market research to trend research. Why is it so important to invest in trends and how do we evaluate the important topics for our business?

In various location set-ups, you have the chance to glimpse the future, sample the latest and newest tech, receive insights into the biggest industry changing trends of 2016, or join a workshop on innovation strategy and consumer insights.
Check the programme and buy your ticket at www.lafutura.de.



MAKE at LaFutura 2014
We are living in a post-capitalist society in which the problems that we are facing on a global scale are too big and complex to be solved by governments or institutions. Our economic, political, technological and social systems need to be reconsidered and recreated. The forerunners of a new industrial revolution are proclaiming a radical change based on shared ownership and participation. Producers and consumers are being replaced by a movement of makers, tinkerers and tailors, engineers and entrepreneurs, that are working with futuristic technologies as well as traditional crafts.

Hilde Roothart
Hilde Roothart is trend researcher and founder of Trendslator, a trend studio that researches changes and developments and translates trends into strategies and concepts. Social changes and trends in consumer behaviour are translated into marketing focused proposals, combining analytic and creative methods.

See you in Brussels at LaFutura 2014

The Latest Trends – International Speakers – Workshops
At this year´s LaFutura we have international speakers sharing their knowledge about trends in different areas and markets. This year we are welcoming Piers Fawkes (Founder & CEO PSFK, NYC), Brian Tiong (b-side Consulting from Singapore), Tom Palmaerts (Partner at Trendwolves and trendwatcher of the year 2013), Hilde Roothart (trend researcher and founder of Trendslator) and many more!

We will also work with those trends in workshops to give you room for questions and discussions with trend experts and other business professionals. You can find the entire schedule for this day and more info on the workshops here.


All of this takes place in the creative atmosphere of the new Hello bank! Pop-up in Brussels, where latest digital innovations are displayed and ready for you to try them out. On november 7th the event will start at 9 am. However we have organised a dinner the night before at La Manufacture, one of the hotspots in Brussels. Discover all the locations of this year’s LaFutura here.
Get your tickets now!

You are invited to LaFutura 2014


The future industry
LaFutura is a network and an annual one-day gathering of futurists, innovators and trendspotters from all over the world to exchange insights with the aim of developing the trend and futures industry.

On November 7th the 5th edition of LaFutura will take place in Brussels, Belgium. We want to give the unique opportunity to get a sneak peek into the most popular trend reports of 2015 from the best and biggest trend agencies all over the world.

We would like to welcome you to share your knowledge and to join the discussion on how latest trends will impact certain businesses and industries. Become a part of the LaFutura network and sign up to the international meeting LaFutura 2014. We are looking forward to meeting you in Brussels.

Exposition Fair Fashion Lab

Every day some 30 million people around the world are exploited so that we can wear clothes. A long series of factory disasters caused by irresponsible production under dangerous conditions reached an all-time low last year with the tragic disaster at the clothing factory in the Rana Plaza in Bangladesh, which killed more than 1.1oo people. More and more people and consumers feel that things cannot continue like this and are looking for solutions to the problem. That’s why Humanity House is investigating the future of fair fashion in a temporary exhibition entitled Fair Fashion Lab.


Fair Fashion Lab presents six striking approaches that demonstrate the power of design, art and technology in the search for unusual and surprising solutions to problems in the clothing industry. In addition, Humanity House wants to engage in dialogue with the clothing industry and with exhibition visitors. Six renowned and talented designers and artists each occupy a space in the lab where they can trigger visitors and set them to work with solutions for sustainable and fair fashion: artist Arne Hendriks, the controversial artist TINKEBELL, fashion designer Monique van Heist, trendwatcher Hilde Roothart and researcher Natascha van der Velden. Hilde Roothart is among the best-known trend watchers and trend interpreters in the Netherlands. In the exhibition she restores the relation between designer, maker and consumer. Using a loom installation, visitors will jointly create a work of clothing art.


The Wheel of W

Fuzzy front end
Some people call it the fuzzy front end of innovation. An insight-driven and foresight-inspired search for new opportunities and ideas that can be applied to business strategies and models, products, services and experiences. It is both a creative and an analytical process to better identify consumer needs, collect insights, explore white spots and create possibilities.

It’s a fuzzy process: Why should you start a trend driven innovation project? How can you organise it? And what are the results that you are aiming at? Any Futuring project or process requires well-thought through preparation and investigation in the beginning. A clear assignment will have to be formulated to organise the process from start to finish.

Trend driven innovation as a road trip to innovation requires guidelines based on best practices and past experiences. The Wheel of W shows the six questions that need to be answered during the six phases of Futuring. They will structure the process and will give directives for the outcomes and deliverables.


• why do we need to innovate?
• what is the goal of our efforts?
• what kind of innovation, big or small, are we focusing on?

• who do we consider to be the target group?
• who will be involved in the process and what do we expect from them?
• which companies or organisations could become our partners in innovation?

• how will the project or process be executed?
• what methods or instruments will be used?
• how will the outcomes be aligned with business strategies and targets?

• what should be the outcomes of the project or process?
• what kind of results in terms of value do we expect?
• how can we measure those results?

• what is the scope of the process in terms of timing?
• what is the planning of the project or process?
• when will the outcomes be implemented and how can we organise that?

• where will the results be introduced?
• which markets are we aiming at in which continents or countries?
• which distribution channels, online or offline, can be used?


Get every new post delivered to your Inbox.

Join 3,772 other followers