Futuring Model

A more holistic approach to the process of researching and translating trends based on Futuring®.

FuturingModel

The Futuring Model consists of six areas:
• Investigating
Evaluations, recommendations and preparations
• Researching
Market trends, consumer trends, social trends
• Selecting
Past, present and future identity of the brand, company or organisation
• Translating
Market insights, consumer insights, social insights
• Creating
Concepts, strategies, scenarios
• Implementing
Business plan, marketing plan, design plan etc.

Applying the Futuring Model will result in trend driven innovation on a continuous base for your brand, company or organization. More information? Contact Hilde Roothart at Trendslator.

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